Recognised and Respected as a Trusted and Preferred Brand Name

It all began way back in 1961, when Suiwah staked its presence as a general merchant in Air Itam, Penang to serve the neighbourhood and meet their daily needs for groceries, supplies and more. This was when the Sunshine brand was born under the Suiwah Group’s retail business division. Growing from its humble origins, the Group as well as the Sunshine brand has expanded in scale, standard and reputation to become a trusted and preferred business entity in Penang.

From the beginning, the Group was clear in its vision and commitment to its customers and rolled out a brand promise that resonated with the people – By Malaysians, for Malaysians. The brand promise was a reflection of one of the Group’s core value, “no matter where life takes you, don’t forget where you came from”. This value has also motivated the Group to constantly give back to the society in different forms of philanthropy. Over the years, as the Group grew and expanded so did its vision, and a new direction was clearly mapped out with the current brand promise of ‘Great Stores, Great Choices. As the Group lived out its brand promise, it won not only the respect and loyalty of customers but also multiple accolades including the prestigious Fair Price Shop Award.

On top of it all, one vision that the Group has pursued is in the development of Ayer Itam. With Sunshine Central, the Group is expanding the possibilities beyond expectations in small, big, strategic and even nostalgic ways. These include bringing back a cinema to Ayer Itam through GSC (Golden Screen Cinemas), creating higher grade employment and business opportunities, as well as introducing a brand new work and entertainment environment and experiential shopping to the community.


I firmly believe that Penangites are highly capable and skilful, with immense potential to soar to even greater heights when opportunities abound.

Looking back, I am filled with a sense of pride and amazement on how far we have come and how the company and brand have grown since their early days. Having witnessed my father’s commitment and passion, for me, it all began when I launched my career by joining my father, the late Mr. Hwang Siong Wah who founded a mini market in Ayer Itam, Penang, followed by Sui Wah. After making significant strides, the business was expanded to include additional outlets.

Ayer Itam is more than a place of business. It carries a lot of sentimental value as I cherish this neighbourhood which has contributed greatly to our success. Ever since I was young, I aspired to create something that would add value to this township. My resolve was strengthened by the growth of Queensbay Mall and Gurney Mall, thus leading to the inception of Sunshine Central.

I firmly believe that Penangites are highly capable and skilful, with immense potential to soar to even greater heights when opportunities abound.

Be it contractors, vendors or management, my top choice will always be those based in Penang. It is my hope that Sunshine Central, a true-blue Penang project will be a benchmark setter.

Dato’ Hwang Thean Long


We take pride in delivering well-thought-out flagship projects that suit today's modern lifestyle.

At Crimson Omega Sdn Bhd, we are wholeheartedly dedicated to pouring our efforts into masterplanning, conceptualisating and designing, followed by seeing our projects all the way through. Whether of a smaller or larger scale, in an urban or countryside setting, for residential, commercial or business purpose, they are characterised by high standards of workmanship, practical features and visually pleasing appearances. Built with heart and passion, they reflect the diversity and extensiveness of our expertise. Some of our flagship projects in Malaysia and beyond are as shown below.


This medium-cost freehold apartment is located at Solok Perak, off Jalan Perak in Jelutong, Penang Island. A broad spectrum of amenities and facilities are available within the premises. Reputable schools, colleges, hospitals, clinics, shopping malls, movie theatres, and more are in near proximity to the area.


It is the first MSC Technical Compliant building in Penang with excellent infrastructure and facilities for companies seeking MSC status, first office suites with floor-to-floor height of 4.5 metres and first office building with skybridge link to a shopping centre. Located in the gazetted area of Penang Cybercity 1 and within the city centre, it is conveniently accessible from all directions.


This five-storey shopping centre is the flagship store of Sunshine Wholesale Mart Sdn Bhd. It houses Sunshine Departmental Stores and Supermarket and several F&B eateries. It caters to the surrounding community, as well as shoppers from nearby towns and residential areas such as Bayan Lepas.


QDOS, a pioneer manufacturer of Flexible Printed Circuits (FPC) in Malaysia is wholly-owned by Suiwah Corporation Bhd. Operating from a sophisticated manufacturing plant that is equipped with highly-automated state-of-the-art facilities, QDOS provides comprehensive FPC solutions that consists of circuit design, prototype fabrication, mass production and SMT assembly. Having gained an enviable reputation for being a world-class manufacturer and reliable partner in the industry, QDOS continues to fortify its capabilities with certifications that include ISO 9001, ISO / TS 16949, ISO 14001, Sony Green Partnership and Canon Green Procurement.

Website: www.qdos.com.my